This Black Friday 2024, Pow Food invites you to embrace a more thoughtful way to shop with our Green Friday campaign. While Black Friday is known for its massive discounts and frenzied shopping, its environmental and social impact cannot be ignored. Instead, Green Friday offers an opportunity to shop sustainably, support local brands, and make a real difference.
From November 27th to 29th, every purchase made with Pow Food at Home supports a greater cause. We’re donating 10% of all sales to The Marylebone Project, a life-changing organisation helping women overcome homelessness. Plus, as part of our Green Friday Deals, we’re offering free delivery and a complimentary box of our famous Pow Brownies with every order.
The Dark Side of Black Friday
While Black Friday offers significant discounts, it comes at a cost:
- Massive Carbon Emissions: In 2021, Black Friday online shopping generated over 380,000 tons of CO₂, adding to climate change.*
- Excessive Waste: Over 80% of purchased items and their packaging end up in landfills or incineration shortly after use.*
- Harmful Consumerism: Frenzied shopping often leads to overbuying items you don’t need, creating waste and regret.*
- E-Waste Crisis: Cheap electronics deals contribute to growing e-waste, which harms both the planet and human health.*
It’s time to rethink how we shop and consider eco-friendly Black Friday alternatives, like Green Friday!
Why Choose Green Friday?
Green Friday 2024 is a sustainable alternative to Black Friday, focusing on conscious consumerism and supporting local brands. Here’s why it matters:
- Shop Sustainably: Instead of buying for the sake of time sensitive discounts, Green Friday encourages you to invest in quality, sustainable products that you truly need.
- Support Local Businesses: Choosing smaller, eco-conscious brands over industry giants helps foster local economies and reduce your environmental footprint.
- Make a Positive Impact: By shopping with Pow Food, you’re not just buying healthy, delicious meals—you’re supporting women in need through the Marylebone Project.
- Avoid Stress: Skip the long queues, chaotic crowds, and impulse buys of Black Friday, and enjoy a calmer, more mindful shopping experience.
Pow Food’s Green Friday Commitment
At Pow Food, we’re committed to making a difference for both people and the planet. Here’s how our Green Friday campaign stands out:
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Supporting the Marylebone Project:
We’re donating 10% of all sales from November 27th to 29th to the Marylebone Project, the UK’s largest women-only homelessness centre. With over 90 years of experience, the Marylebone Project provides safe housing, emotional support, and life skills training to empower women to rebuild their lives. -
Promoting Sustainable Shopping:
Our Green Friday offers to encourage eco-friendly shopping by highlighting nutritious, sustainable meals that support your health and the environment. -
Exclusive Green Friday Perks:
To thank you for shopping sustainably, we’re offering free delivery and a complimentary box of our indulgent Pow Brownies with every order.
How to Shop Sustainably This Green Friday
Want to make your Black Friday shopping greener? Here are some tips:
- Make a List: Stay focused and intentional by planning your purchases ahead of time.
- Set a Budget: Avoid overspending just because an item is on sale.
- Support Local and Ethical Brands: Choose companies like Pow Food that prioritise sustainability and community impact.
- Buy Only What You Need: Reduce waste by avoiding unnecessary purchases.
- Give Meaningful Gifts: Opt for high-quality, useful items like healthy meal bundles or gift cards from sustainable brands.
Why Pow Food?
Pow Food is proud to be part of the Green Friday UK movement, offering nutritious meals that align with your health and environmental values. Every order supports not just your well-being but also the wider community, making your shopping experience meaningful and impactful.
Founded by Ali Warburton and her daughter Emily Warburton-Adams in 2019, Pow Food has been leading London in healthy catering that feeds positive change for four years. Passionate about the power of food to nourish the body and mind and bring people together, they launched a fully prepped nationwide ready meal range in 2022 and now are expanding their award winning nutritional range of chef prepared ready meals to nutritionist designed meal bundles and gourmet fully prepped dishes, normally the preserve of their exclusive clients, to discerning at-home diners, so that they can experience the wow factor for themselves.
Pow Food operates a 5 STAR Rated Kitchen and is a high end, nutritionally driven, wellness catering business headquartered in London. As the only B Corp Certified female catering company in the U.K, Pow Food is committed to meeting the highest standards of performance, accountability, and transparency, from employee benefits and charitable giving to supply chain practices and responsible sourcing.
Shop Pow Food at Home: https://powfood.co.uk/pages/shop-our-home-range
Join Us for Green Friday 2024
This Green Friday, let’s turn shopping into an opportunity for positive change. By choosing Pow Food, you’re embracing a sustainable Black Friday alternative that benefits both the planet and the people who need it most.
Order now between November 27th and 29th to enjoy:
- Free delivery
- A complimentary box of Pow Brownies
- The satisfaction of supporting the Marylebone Project
Let’s celebrate Green Friday 2024 together—one mindful purchase at a time.
Learn more about the Marylebone Project:
This winter, everyone deserves a safe and warm place to be. From 3rd–10th December, donations to the Big Give Christmas Challenge will have double the impact, with every pound donated being matched to help reach a target of £20,000. These funds will keep the Sanctuary open 24/7, providing a lifeline for women fleeing crisis in London. The timing is critical, as the need has grown significantly—this year, the Sanctuary has supported 53% more women experiencing rough sleeping compared to the same period last year. For more information or to support the initiative visit: https://www.maryleboneproject.org.uk/support-us/double-your-donation/
Make This Green Friday Count
By choosing Green Friday over Black Friday, you’re taking a stand for sustainability, community, and thoughtful shopping. Together, we can reduce our environmental footprint, support local businesses, and make a lasting difference this season.
Choose wisely. Choose Green Friday.
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