Delivering a forward-thinking food service to keep conference attendees nourished and engaged.
At Pow Food, we believe that nutrition is the key to productivity, focus, and overall wellbeing. When approached to cater for a five-day conference for Microsoft held at Loft Studios London. Our mission was clear: provide brain fuel, not brain fog. The goal was to ensure attendees remained energised, engaged, and fully present, with no post-meal sluggishness or sugar crashes.
The Challenge: Fueling 200 Attendees Daily with Smart Nutrition
Corporate events and conferences often fall into the trap of convenience over quality, offering processed, high-carb meals that lead to fatigue and disengagement. Our client wanted to break this cycle by delivering a food and beverage experience designed to optimise energy, focus, and interaction throughout the event.
The key objectives were:
✔️ Sustained energy – Meals and snacks rich in protein, fibre, and healthy fats to fuel long days.
✔️ Diverse options – A selection catering to all dietary needs, from plant-based to high-protein options.
✔️ Gut-friendly and nutrient-dense foods – No refined sugars, artificial ingredients, or ultra-processed options.
✔️ A seamless catering experience – A curated, high-end service to complement the premium nature of the event.
The Solution: A Dynamic Catering Experience
To meet the needs of the conference, Pow Food curated a nutritionally balanced, high-performance menu spanning the entire event.
Daily Offerings for Peak Performance
Breakfast: Energising options to start the day right, including protein-rich birchers, chia pots, wholegrain toasts, and fresh fruit.
Lunch: Nutrient-dense, balanced meals featuring lean proteins, whole grains, and seasonal vegetables—ensuring attendees stayed fueled without feeling sluggish.
Afternoon Revivers: To combat the afternoon slump, we served plant-based energy bites, gut-friendly kombuchas, and snacks.
Keeping Hydration & Focus High
Energising Smoothie Bar: A live station offering freshly blended superfood smoothies packed with antioxidants, fibre, and plant-based proteins.
Specialty Coffee & Teas: Sustainably sourced coffees and a selection of herbal teas to support digestion and concentration.
Organic Juices & Kombucha: Gut-friendly drinks to aid digestion and enhance mental clarity.
To mark the end of the conference, we transformed the final break into a 'Break Party', complete with:
Canapés & Food Stations: A selection of beautifully presented, gourmet bites.
Welcome Cocktails: Refreshing, low-sugar cocktail options.
Beers & Wines: A curated selection of organic and biodynamic beverages.
The Results: Nutrition-Driven Success
Attendees reported higher energy levels throughout the event – no post-lunch crashes, no sluggishness. Increased interaction and engagement – a well-fed team is a productive team.
Positive feedback from guests and organisers – attendees appreciated the attention to detail in nutrition and taste.
A seamless catering experience – from logistics to execution, the event ran effortlessly.
Pow Food’s approach to corporate catering goes beyond food—we deliver a complete wellness-driven experience that enhances both performance and well-being. Whether it’s a high-energy conference, workplace lunch service, or team wellness event, we design menus that align with business goals, sustainability values, and nutritional excellence.
Want to energise your next corporate event with performance-driven catering?
Contact us HERE at Pow Food to discuss your requirements. 🚀✨